adidas Sportswear presents its latest release, the ZNE collection, featuring an impressive lineup of stars including Jenna Ortega, Hoyeon Jung, Alessia Russo and Melanie Leupolz. This collection is all about embracing comfort without compromising style, offering a range of versatile pieces such as hoodies, shorts, tops and polos that seamlessly blend performance and lifestyle elements.
Jenna Ortega for adidas ZNE 2023 campaign
Jenna Ortega, the talented actress known for her role in Wednesday, is no stranger to the fashion world, having previously collaborated on adidas Sportswear’s debut images. In this campaign, Jenna effortlessly sports a variety of designs in white and shades of pink.
Drawing on her personal experience playing soccer, she expresses her appreciation for the competitive spirit of the game, emphasizing the importance of being present in the moment. For Jenna, the adidas ZNE collection perfectly embodies these qualities, offering comfort and ease for any sporting event or casual occasion.
HoYeon Jung for adidas ZNE 2023 campaign
Hoyeon Jung, star from Squid game, returns to adidas after its successful debut for the brand in 2022. Showcasing its signature minimalist style, it effortlessly showcases the versatility of the adidas ZNE collection. With a dark blue hue as well as pink styles, Hoyeon poses against the backdrop of sports arena seats, creating a dynamic visual narrative.
Having previously directed a campaign for Louis Vuitton, Hoyeon appreciates the simplicity and adaptability of the ZNE collection. She enjoys the ability to mix and match pieces to create new looks that are both comfortable and stylish, no matter the occasion.
adidas Sportswear ZNE 2023 Campaign
Soccer players Alessia Russo and Melanie Leupolz also join the campaign. Whether you’re cheering on your favorite team or attending a concert, these pieces blend effortlessly into any setting, allowing you to stay stylish and relaxed at all times.