Leighton Meester resurrects the charm of her Gossip Girl character in the recent collaboration between St. John and Edie Parker. The Tweed Burn collection launches with a limited edition offering, incorporating two bag styles, the Burn Clutch and Burn Shoulder bag.
Leighton Meester for St. John x Edie Parker 2024 Ad
This line is defined by its innovative take on tweed, presenting two distinctive knits: a multicolored blend anchored in neutral tones with lively color bursts and a textured eyelash weave that balances intricacy with elegance.
The campaign, captured by Christian Soria, showcases the 38-year-old brunette actress in ensembles that pay homage to the timeless tweed fabric. The selection ranges from a chic skirt set to a slip dress adorned with lace, each complementing the collection’s aesthetic.
Adding a touch of glamour, Meester also dazzles in a gold outfit, perfectly aligned with the luxe appeal of the bags. Beyond their visual appeal, these accessories feature a unique retractable lighter holster, a nod to Edie Parker’s motto of fashion meets flower.
Styled with a retro flair, Meester’s looks are completed with a split fringe hairstyle and h layers of pearl necklaces, exuding a blend of classic elegance and contemporary style.
