Home Fashion Liya Kebede Stars in CH Carolina Herrera’s 2024 Handbag Ad

Liya Kebede Stars in CH Carolina Herrera’s 2024 Handbag Ad

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Liya Kebede Stars in CH Carolina Herrera’s 2024 Handbag Ad

Liya Kebede poses for the new CH Carolina Herrera Doma Insignia campaign.
Liya Kebede poses for the new CH Carolina Herrera Doma Insignia campaign. Photo: François Halard

Liya Kebede is the latest iconic model to front a CH Carolina Herrera handbag campaign, and she exudes pure sophistication in the new photoshoot. Captured at Marrakech’s L’Hôtel, the images showcase the Ethiopian beauty donning the latest season’s bag designs in the luxurious setting crafted by designer Jasper Conran.

Photographer François Halard captures the essence of the location and the fashion pieces. In the campaign, Liya Kebede is styled by Julia Martinez, who pairs the exquisite bags with a variety of chic outfits.

Liya Kebede for CH Carolina Herrera 2024 Bag Campaign

Taking a dip in the pool, Liya Kebede shows off a CH Carolina Herrera bag in a pastel pink hue.
Taking a dip in the pool, Liya Kebede shows off a CH Carolina Herrera bag in a pastel pink hue. Photo: François Halard

One standout look features Liya in a breezy white dress, accessorized with a tan handbag from the Insignia collection. Another striking image shows Liya by the poolside, cradling a pastel pink bag while adorned with glittering gold bracelets.

Liya Kebede shines in a purple dress, posing with a green bucket bag from CH Carolina Herrera.
Liya Kebede shines in a purple dress, posing with a green bucket bag from CH Carolina Herrera. Photo: François Halard

The campaign also features a bold khaki ensemble matched with a fringe-adorned poncho bag, highlighting a blend of elegance and casual style. In a particularly eye-catching photograph, Liya wears a vibrant purple dress with ruffle details, accessorized with a mini green soft bucket bag.

Posing in Marrakech, Liya Kebede models the fringe-adorned Poncho bag from CH Carolina Herrera.
Posing in Marrakech, Liya Kebede models the fringe-adorned Poncho bag from CH Carolina Herrera. Photo: François Halard

Accompanying the campaign images is a video where Liya is all smiles, showcasing the CH Loma Insignia bag with the pleasant background sound of birdsong. This campaign follows previous CH Carolina Herrera faces, including Christy Turlington and Cara Delevingne.

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