Miu Miu’s viral Upcycled initiative that advocates for sustainable design practices continues with their fifth Upcycled Collection, this time centered around denim and its durable and unique aging process. With each collection in the initiative, garments are carefully sourced from experts worldwide, then transformed with natural suede borders and visible stitching, retaining the material’s essence while infusing a contemporary twist.
Captured by photographer Tarek Cassim, the collection’s accompanying campaign features models in artfully collaged portraits, mirroring the creative process behind Upcycled by Miu Miu and emphasizing the synergy between product and wearer.