Calvin Klein welcomes the sunny season with its Monochromatic summer collection for 2024, spotlighted in a new campaign featuring leading model Vittoria Ceretti. Embracing the essence of minimalism, the collection showcases a refined palette of coordinated shades of white, perfect for summer styling.
Calvin Klein Monochrome Summer 2024 Campaign
Photographer Josh Olins captures the campaign’s imagery, exuding an air of sensuality and elegance. Vittoria Ceretti, who recently graced H&M’s advertisements, shines in this campaign, donning lightweight fabrics.
The collection includes versatile pieces such as a Japanese Kurabo denim jacket paired with a maxi skirt and a crushed satin maxi dress that epitomizes understated chic.
Adding to the allure, the collection also features delicate lace underwear effortlessly worn beneath a crisp white shirt, embodying Calvin Klein’s signature simplicity.
The campaign’s imagery juxtaposes the collection’s white palette against the urban textures of New York, highlighting the effortless transition from casual daywear to chic evening looks.
In addition to the Monochromatic Summer collection, Calvin Klein recently launched a denim campaign featuring Jennie, further cementing its status as a leading name in contemporary fashion.
